This year PKF survey includes over 1,094 hotels extending over many countries throughout Europe, the Middle East and Africa. There are a number of new countries in the survey this year, including Portugal and Denmark.
In 2007, the hotels in PKF survey delivered an overall growth in rooms yield of 8.0% to €90.52 as occupancy rose 1.5% to 71.5%. The strength in demand assisted an increase in average achieved room rate (AARR) increasing to €126.65, a 6.4% growth on the previous year. The hotels in the Middle East continue to shine with impressive improvement in rooms yield compared to Europe and Africa.
The report is available to purchase by clicking the link below. To download a sample of what the report looks like please click here